Jharsuguda, : Vedanta Aluminium, Indiaâ€™s largest producer of aluminium,Â observed Rashtriya Poshan Maah at Jharsuguda, undertaking a month-long awareness programmeÂ on good food and nutrition, healthy eating practices, balanced diet, importance of indigenous food,Â etc. The programme was held across 125 anganwadis, benefitting more than 2000 women andÂ children in Jharsuguda.
The month of September was celebrated across India as the month of nutrition, under the
Government of Indiaâ€™s POSHAN (Prime Ministerâ€™s Overarching Scheme for Holistic Nutrition) orÂ National Nutrition Mission. Championing this cause, Vedanta Aluminium partnered with anganwadiÂ workers and Panchayati Raj Institution members to sensitise local communities on the variousÂ dimensions of nutrition to improve nutritional outcomes for children, pregnant women and lactatingÂ mothers.
As part of the campaign, women were trained in different ways of using indigenous produce
properly to prepare nutrition rich recipes. The women from the community also shared their ownÂ recipes, prepared in a similar manner, with each other. A healthy baby competition was alsoÂ organized on this occasion. An awareness rally on the importance of proper nutrition for youngÂ mothers and children was conducted in partnership with anganwadi workers and local volunteers.Â Ante-natal and pre-natal check-ups of pregnant women were also organized with the help of ASHAÂ (Accredited Social Health Activists) and ANM (Auxiliary Nurse Midwife) workers. In addition, nutri-gardens or â€˜Poshan Vatikasâ€™ were created at anganwadis run by the company.
Speaking about Vedanta Aluminiumâ€™s mission for zero hunger, Mr. Sunil Gupta, CEO â€“
Vedanta Ltd. â€“ Jharsuguda, said,Â â€œWe are partners in the global mission of ending hunger andÂ eradicating malnourishment, through food security and improved nutrition amongst underservedÂ communities. Knowledge of good food practices plays a crucial role in effective on-groundÂ materialisation of these endeavours. Observance of â€˜Poshan Maahâ€™, with its multi-faceted activities,Â helped us reinforce the message of right nutrition amongst our local communities. We hope theseÂ learnings will be of immense value and support families to take care of themselves better.â€
It is notable here that Vedanta Limited is the title sponsor of the Delhi Half Marathon, and isÂ galvanising people from all over the country, including its employees, business partners andÂ families, to run for the cause of â€˜Zero Hungerâ€™. The company is using the sports platform to driveÂ greater awareness regarding child hunger and the need for collective action to end hunger andÂ malnourishment in India. For every kilometre run at the marathon, both on-ground and virtually, theÂ company has pledged meals for children across the country.
Ms. Sujata Rohidas, one of the mothers who was part of the awareness drive said, â€œThe
session conducted by the company was very informative as we learned of ways to use traditionalÂ ingredients and recipes to improve the health of our children. Through the ante-natal check-up, IÂ also got advice on proper nutrition for myself as well as my new-born baby.â€
Vedanta Aluminium, a business of Vedanta Limited, is Indiaâ€™s largest producer of aluminium,Â manufacturing more than half of Indiaâ€™s aluminium i.e., 2.26 million tonnes in FY22. VedantaÂ Aluminium ranks 4 th Â in the Dow Jones Sustainability Index (DJSI) 2021 world rankings for aluminium industry, a reflection of its sustainable development practices. The company operates a world-classÂ 1.75 MTPA aluminium smelter and 3615 MW thermal power generation facility at Jharsuguda, inÂ Odisha. The only Indian smelter in the global â€˜1 Million Tonneâ€™ production and export club, VedantaÂ Jharsuguda is a leader in value-added aluminium products that find critical applications across coreÂ industries. With its state-of-the-art facilities, unparalleled engineering prowess, R&D and innovationÂ abilities, the company is working towards a sustainable and greener future for all by spurringÂ emerging applications of aluminium, the â€˜Metal of the Futureâ€™.